Brand Identity Design | 2022
Client- ThisDay by Ekank
Design- Riya Kumari, Gowri Suresh, Dishani Goswami
ThisDay is an online platform built by people passionate about history and storytelling. The mission behind the platform is to make history accessible to the masses. Often, people associate History with numbers, figures and dates making it dull and prone to be rote-learned. At ThisDay, we as storytellers aim to change this narrative. Putting on our green thinking hats, we are here to make history fun. For us, dates are just an excuse to tell a story.
To align our brand with our mission, we embarked on a 360-degree brand redesign process. From brainstorming to ideating and coming up with the final designs, it was a journey of learning, making mistakes and re-building.
Happy Learning!